is free advice to all political parties and not just what the initials suggest. Those who do not take advantage of it would lose out.
Excerpts:
When entrepreneurs or businessmen ask me what’s the point of using New Media, I tell them about the “BEG” approach (I know, an unfortunate acronym).
You use New Media for Branding (your company), Engaging (your audience) and Getting (your message across).
I hadn’t bothered to create an acronym for political uses of New Media but last night over a dinner conversation, a political analyst friend suggested one to me. He calls it the “DAP” approach.
Interestingly, he was not linked to the DAP (but rather, to a party in the ruling coalition) and the letters in his acronym have nothing to do with the Democratic Action Party — which like other Pakatan Rakyat parties, has a non-existent New Media strategy.
His “DAP” stands for Defend (your position), Attack (your opponent) & Promote (your message).
My analyst friend told me he’s figured out that these three things should be the goals of New Media for any political party.
What he hasn’t figured out yet, he says, is how to make them work. Since he was kind enough to buy me dinner, I’ve decided to give it some thought and here’s what I came up with.
http://freedomvirus.wordpress.com/2009/09/08/the-dap-approach-to-new-media/
Government fed by the people
Career options
I suggest government... because nobody has ever been caught.
Corruption so prevalent it affects English language?
Corruption is so prevalent it affects English language?
When there's too much dirt...
We need better tools... to cover up mega corruptions.
Prevent bullying now!
If you're not going to speak up, how is the world supposed to know you exist? “Orang boleh pandai setinggi langit, tapi selama ia tidak menulis, ia akan hilang di dalam masyarakat dan dari sejarah.” - Ananta Prameodya Toer (Your intellect may soar to the sky but if you do not write, you will be lost from society and to history.)
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